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MIM
MIM.
LSU's First Marketing Club · Founded Fall 2026

Minorities in Marketing at LSU.

LSU's first high-performance marketing club. We cover the full spectrum — brand strategy, content, paid media, analytics, campaigns, and beyond. Everyone's welcome.

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Learn more
Open To All Majors
Fall '26 Launching
Brand Strategy
Content Creation
Paid Advertising
Campaign Strategy
Analytics & Data
Personal Branding
Industry Speakers
Real Client Work
Portfolio Building
Brand Strategy
Content Creation
Paid Advertising
Campaign Strategy
Analytics & Data
Personal Branding
Industry Speakers
Real Client Work
Portfolio Building

More than a club.
A launchpad.

Minorities in Marketing at LSU was founded on a simple observation: too many marketing students graduate with a degree but no real portfolio, no real clients, and no real experience. We change that.

MIM covers the full spectrum of modern marketing — from brand strategy and content creation to paid media, analytics, and campaign strategy. If it moves a brand forward, we teach it. Everyone's welcome.

Real skills.
Real work.

Every meeting, workshop, and event is designed to give you something tangible — a skill, a connection, or a piece of work for your portfolio. All talk and no show is not what we do.

See This Semester's Schedule →
01
🎯
Brand Strategy & Positioning

Learn how to build brands from the ground up — audience research, positioning, visual identity, and verbal voice. Apply it to your own personal brand first, then to real client work.

Strategy
02
📱
Content Creation & Social Media

Build content strategies, write copy that converts, shoot and edit on-brand content, and understand the algorithm. Leave every semester with real content in your portfolio.

Content
03
📊
Paid Media & Analytics

Understand Meta and Google ads, read real analytics reports, and make data-driven decisions. We demystify the numbers so you walk into any marketing role ready to perform.

Growth
04
🤝
Industry AMAs & Networking

Curated speaker events where real marketing professionals answer your real questions — no slides, no fluff. Build the relationships that open doors before graduation.

Networking

What we
stand for.

Three pillars that guide everything we do — from how we run meetings to the work we create together.

01
Create.

Build real work, not just theory. Every member walks away from MIM at LSU with a portfolio of projects that demonstrate actual skill, creativity, and initiative — not just attendance.

02
Connect.

Network with professionals, peers, and partners who are just as serious about marketing as you are. The relationships you build here are the ones that still matter five years after graduation.

03
Grow.

Develop skills that translate directly to careers across the full marketing spectrum. We believe in learning by doing — not just watching, reading, or listening.

Da’Nyla Walker, Founder

Minorities in Marketing at LSU was founded in 2026 by Da’Nyla Walker, a Marketing student at LSU, to create a space where students could do real marketing work — not just talk about it. MIM is open to every LSU student who is serious about brand, content, and what it actually takes to build a career in marketing.

Ready to do the work?

Membership is free and open to all LSU students regardless of major, year, or experience level. All you need is a willingness to build something real.

🎓
Open to All MajorsMarketing, business, communications, art — if you're serious about brand and content, there's a place for you here.
🌐
Industry ConnectionsAMAs, speaker events, and a network of professionals who were once exactly where you are now.
💸
Free This SemesterNo dues for founding members. Dues may apply in future semesters — follow our social media for current details.

Common
questions.

Not at all. MIM at LSU is open to any student at LSU regardless of major. Whether you're studying marketing, business, communications, art, or anything else — if you're serious about brand and content, you belong here.
Membership is free this semester — no dues for founding members. That will change in future semesters, so follow our social media to stay up to date on current dues.
We meet once a week for 80 minutes. Each meeting follows the same four-segment structure: updates, a main lesson or speaker, a hands-on activity, and a wrap-up. Active members are expected to attend regularly and contribute to club projects — the more you put in, the more you get out.
Yes — that's the whole point. Every active member leaves the semester with real, portfolio-ready work including a personal positioning statement, mood board, completed LinkedIn profile, and more. We don't just talk about marketing. We do it.
No. Minorities in Marketing at LSU was founded by minorities and centers minority voices in the marketing industry — but membership is open to everyone. The name reflects our founding purpose and the community we're building, not a barrier to entry. Everyone's welcome.
Yes. Officer positions are open each semester. Express your interest in your membership application and we'll reach out with details. Leadership roles include VP of Operations, Director of Member Experience, and Department Heads.
Most clubs are all talk and no show — meetings with no output, theory with no application. MIM runs like a student marketing agency. Members work on real and mock client projects, produce portfolio-ready work every semester, and leave with skills that translate directly to internships and jobs. We are LSU's first club built specifically for this.

Your brand starts
here.

Don't wait until graduation to start building. Apply now and become part of something real.

Apply to Join →